The Medium is the Message. For the first time, FlashScreen offers brand owners the first chance to set up campaigns/advertise products at the entrance to INTERSPAR.

By using 6-second ads, known as FlashAds, brand owners can grab the attention of INTERSPAR shoppers digitally and precisely just before they decide what to buy. This new POS idea was put into effect thanks to close co-operation with INTERSPAR. All publishing and production tasks are managed centrally from Salzburg.

Thanks to FlashScreen, INTERSPAR shoppers see special offers as soon as they enter the supermarket. The FlashScreen webpage shows 6-second animations on this - called FlashAds - in an impressive way, and they provide an insight into the unique FlashSelling benefits offered by a
FlashScreen POS campaign.

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